多店舗展開・フランチャイズ・海外展開を専門とするArgoza株式会社は、一般社団法人企業価値調査機構が実施する「SMB EXCELLENT AWARD 2026」において、
多店舗展開、フランチャイズコンサルティング支援部門を国内初受賞いたしました。
SMB EXCELLENT AWARDは、全国の中小・中堅企業（SMB）を対象に、企業の独自性や人的資本、ビジネスモデルなどの観点から企業価値を調査し、優れた企業を選出する取り組みです。2026年度は、全国300万社以上の企業を対象とする選考が行われ100社が選定されました。
今回の受賞を機に、Argozaはこれまで培ってきたフランチャイズ・多店舗展開支援の専門性に加え、AIを活用したマーケティング・業務支援、海外市場への展開支援など、企業の「次の成長」を実行面から支援するコンサルティング会社として、さらなる事業展開を進めてまいります。
＜審査基準＞
■０１ 独自性
独自性とは他社にはない価値を生み出し、市場で存在感を発揮する力を指します。独自性を持つ企業は、競合との差別化を通じて顧客の関心や支持を獲得し市場での地位を確立し企業イメージの向上にもつながります。
■０２ 人的資本への経営方針
人的資本経営とは、企業が従業員を重要な資本として捉え、彼らの知識やスキル、経験、モチベーションなどを最大限に活用しながら、企業の目的達成に向けて育成と活用していく経営の考え方です。
■０３ ビジネスモデル
ビジネスモデルとは、顧客に価値を提供し収益を得る仕組みです。企業のビジョンと連動し、競争力を維持するために必要です。定期的に見直し、柔軟に変更することで新たなチャンスを掴み成長することができます。
今後も、企業の持続的な成長と新たな事業機会の創出に貢献できるよう、より一層努めてまいります。
Argoza Co., Ltd. Receives the SMB EXCELLENT AWARD 2026 in the Multi-Store Expansion and Franchise Consulting Support Category
Argoza Co., Ltd., a consulting firm specializing in multi-store expansion, franchising, and international business development, has been recognized with the “SMB EXCELLENT AWARD 2026” in the Multi-Store Expansion and Franchise Consulting Support category.
Argoza Co., Ltd. is honored to be the first company in Japan to receive this award in this category.
The SMB EXCELLENT AWARD is an initiative conducted by the General Incorporated Association for Corporate Value Research to identify outstanding small and medium-sized businesses (SMBs) across Japan. Companies are evaluated from various perspectives, including their uniqueness, management approach to human capital, and business model.
For the 2026 edition, companies from a pool of more than 3 million businesses across Japan were considered, with 100 companies selected.
With this recognition, Argoza will continue to build on its expertise in franchising and multi-store expansion, while further developing its support for marketing and business operations, as well as international market expansion, with the aim of helping companies achieve their next stage of growth through practical execution.
Evaluation Criteria
01. Uniqueness
Uniqueness refers to a company’s ability to create value that is not offered by other companies and to establish a strong presence in the market.
Companies with a distinctive value proposition can differentiate themselves from competitors, gain the interest and support of customers, strengthen their position in the market, and enhance their corporate image.
02. Management Approach to Human Capital
Human capital management is an approach in which a company regards its employees as important capital and works to develop and utilize their knowledge, skills, experience, and motivation in pursuit of its corporate objectives.
03. Business Model
A business model is the mechanism through which a company provides value to customers and generates revenue.
It needs to be aligned with the company’s vision and is essential for maintaining competitiveness. By regularly reviewing and flexibly adapting its business model, companies can identify new opportunities and pursue further growth.